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Overview of 2009 Events
What is the Silvers Summit ?
  A demographically focused exhibition and

  conference program at CES.
 Showcasing a wide variety of applications,
  covering medical, health, wellness,
  caregiving, house, home and lifestyle.
 Products used primarily by consumers over
  the age of 45 or in the caregiving of their
  parents.
 Types of Products Exhibited in 2009
    ◦   Consumer Medical Devices
    ◦   Home Office Hardware and Software
    ◦   Personal Health Record applications
    ◦   Casual games and on-line applications
    ◦   Brain Fitness Exercises and Applications
    ◦   Music and Entertainment devices
    ◦   Smart Home, smart lighting and home appliances
    ◦   Consumer Medical Devices
    ◦   Chronic Disease Management Systems
    ◦   Home Monitoring and Security devices
    ◦   Pill Reminder solutions and devices
    ◦   Assistive technology and devices for hearing loss
    ◦   Simple mobile phone handsets for older adults
    ◦   Applications to check medication safety
Who were the 2009 Sponsors?
What are the Sponsor’s Benefits
    Location, Location, Location!

    ◦   Sands Convention – Front of the Hall at Main entry Doors
    ◦   Exhibitors are surrounded by other products with the same demographic focus – easy to be located
    ◦   80K CES attendees typically walk through the doors of the Sands each day
    ◦   Special raised Stage for sponsors to pitch and demonstrate to attendees over the full 4 days

    Speaking Opportunities

    ◦   Full Day Conference – Health, Medical and Lifestyle topics
    ◦   Sponsors participated in Keynotes, as solo presenters or as panelist
    ◦   Held in Venetian Hotel – seating for 350, free attendance for the audience w/CES badge
            Each session was 70% to overflow capacity
        

    Special Press Announcement Event

    ◦   62 press in attendance for this hour long event – great food for all in attendance!

    Invitation Only “Wrap” Networking Party in exhibit area at Sands

    ◦   For Speakers, Sponsors, booth personal, conference attendees and guests invited by sponsors
    ◦   Over 375 in attendance
    ◦   Finger Food and Open Bar

    Sponsorship Benefit also includes:

    ◦   Special Silvers Summit Website blog and on-line Promotion from Silvers Summit Staff
    ◦   PR and Outreach to over 3000 Press/Media by Silvers Summit Staff
    ◦   Booth location, and pre-show exhibitors support from both CES and Silvers Summit staff
    ◦   Support with set-up and ongoing problem solving support for sponsors booth staff during show hours
    ◦   Free Massages for booth staff over the 4 days
    ◦   Sponsors get access to information about attendees and press in attendance
    ◦   Introduction services for sponsors to press, TV and radio opportunities
    ◦   Private meeting rooms available for interviews and attendee discussions during show hours
Press Coverage was great !
Year Long Website Promotion
    www.silverssummit.com

    Sponsorship promotion

    Articles

    Press Announcements

    Blogging

    Sponsorship Promotion

    Program Agenda

    Speakers Bios

    Links to Press Coverage

    Videos Links

    Presentations

    Market Research

    Attendee information

    Exhibitor information

    Sponsorship information

Plans for 2010

    ◦ Improve sponsor benefits from 2009
    ◦ Expansion of sponsors in:
         Consumer Medical Devices
     
         Assistive and Accessible Technologies
     
         Caregiving, monitoring and sensors
     
         Casual Games and Lifestyle
     
         Creative grouping/pricing of pods for nonprofit
     
         alliances and consortia members

    ◦ Start Advisory Group to help theme 2010 Program
    ◦ Build in more breaks in day long conference

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2009 In Review

  • 2. What is the Silvers Summit ? A demographically focused exhibition and  conference program at CES.  Showcasing a wide variety of applications, covering medical, health, wellness, caregiving, house, home and lifestyle.  Products used primarily by consumers over the age of 45 or in the caregiving of their parents.  Types of Products Exhibited in 2009 ◦ Consumer Medical Devices ◦ Home Office Hardware and Software ◦ Personal Health Record applications ◦ Casual games and on-line applications ◦ Brain Fitness Exercises and Applications ◦ Music and Entertainment devices ◦ Smart Home, smart lighting and home appliances ◦ Consumer Medical Devices ◦ Chronic Disease Management Systems ◦ Home Monitoring and Security devices ◦ Pill Reminder solutions and devices ◦ Assistive technology and devices for hearing loss ◦ Simple mobile phone handsets for older adults ◦ Applications to check medication safety
  • 3. Who were the 2009 Sponsors?
  • 4. What are the Sponsor’s Benefits Location, Location, Location!  ◦ Sands Convention – Front of the Hall at Main entry Doors ◦ Exhibitors are surrounded by other products with the same demographic focus – easy to be located ◦ 80K CES attendees typically walk through the doors of the Sands each day ◦ Special raised Stage for sponsors to pitch and demonstrate to attendees over the full 4 days Speaking Opportunities  ◦ Full Day Conference – Health, Medical and Lifestyle topics ◦ Sponsors participated in Keynotes, as solo presenters or as panelist ◦ Held in Venetian Hotel – seating for 350, free attendance for the audience w/CES badge Each session was 70% to overflow capacity  Special Press Announcement Event  ◦ 62 press in attendance for this hour long event – great food for all in attendance! Invitation Only “Wrap” Networking Party in exhibit area at Sands  ◦ For Speakers, Sponsors, booth personal, conference attendees and guests invited by sponsors ◦ Over 375 in attendance ◦ Finger Food and Open Bar Sponsorship Benefit also includes:  ◦ Special Silvers Summit Website blog and on-line Promotion from Silvers Summit Staff ◦ PR and Outreach to over 3000 Press/Media by Silvers Summit Staff ◦ Booth location, and pre-show exhibitors support from both CES and Silvers Summit staff ◦ Support with set-up and ongoing problem solving support for sponsors booth staff during show hours ◦ Free Massages for booth staff over the 4 days ◦ Sponsors get access to information about attendees and press in attendance ◦ Introduction services for sponsors to press, TV and radio opportunities ◦ Private meeting rooms available for interviews and attendee discussions during show hours
  • 6. Year Long Website Promotion www.silverssummit.com  Sponsorship promotion  Articles  Press Announcements  Blogging  Sponsorship Promotion  Program Agenda  Speakers Bios  Links to Press Coverage  Videos Links  Presentations  Market Research  Attendee information  Exhibitor information  Sponsorship information 
  • 7. Plans for 2010  ◦ Improve sponsor benefits from 2009 ◦ Expansion of sponsors in: Consumer Medical Devices  Assistive and Accessible Technologies  Caregiving, monitoring and sensors  Casual Games and Lifestyle  Creative grouping/pricing of pods for nonprofit  alliances and consortia members ◦ Start Advisory Group to help theme 2010 Program ◦ Build in more breaks in day long conference